Every business must have a highly, confidential plan containing market intelligence and marketing strategies that gives an organization its competitive advantage. Addressing present market conditions, analyzing the market to spot viable opportunities and planning detail actions to respond to and win market share.The Business Consultancy and Management Services sector is a multi-discipline, highly competitive field which, due to advances in technology, is no longer restricted by geographical borders and is presently experiencing growth across cultures, religions and many other social boundaries. Led by economists specializing in international marketing, seeking and identifying new and feasible opportunities, to win or increase market share. Followed by financial experts, involved in venture capital, private equity and other forms of mezzanine funding, who are in search of superior returns on investment, and supported by corporate lawyers and accountants, strategies are designed and implemented to penetrate, merge or acquire a market presents.
Business Support Services reach across all sectors, is crowded, full of intermediaries and therefore, requires some form of specialization to be competitive. The preferred market is described by statistical and macroeconomic indicators, geared to guide the focus of the marketing effort. Examining countries for political stability, a highly skilled workforce, adequate infrastructure with emphasis on transportation and telecommunications, availability of raw materials and other inputs, are standard requirements. Additional issues that drive location decisions such as, the crime level, surrounding levels of disposable income, environmental issues, and other issues that will add cost must be factored into the strategic plans.
Each sector, after the initial establishment process, requires particular specialist skills. The Extractive and Agricultural based industries mostly requires negotiation skills to obtain the best pricing terms and conditions for the product. The Construction Industry depends heavily on computer based costing and pricing skills for, on time, on budget and to standard, efficiency. Wholesale and Retail distribution requires up-to-the-minute accounting controls to spot abnormalities generated from crime. The Transportation (land, sea or air) and Tourism (hotels, restaurants and tour operations) sectors depend on booking software while, other service-based industry depend on time costing formulas.
Across all sectors Career Enhancement training to assist in staff transitions, at entry level, promotion to a leadership post or preparation for separation, is viewed as essential. The second most required management service across all sectors is Accounting Controls, computer systems that track and alert. The financial services sector also offers support across all sectors based on a viable business plan and the ability to generate Returns.
Hence, the decision as to which market to target rest upon the associated network of skills. Buying knowledgeable and experience speakers allow for the targeting of the business training market. Associating with auditing or legal firms buys an existing network of clients for the computerization market. Affiliating with banks and other lending institutions adds credibility to the business planning market. Networking with all previously mentioned buys business in management training, computer systems and strategic planning, combining skills and offering increase efficiency. Making the first decision, in entering the business consultancy and management services market, as to who to associate with?
Rationale
T.A.J & Associates Company Limited uses this occasion to comment on topics that have been covered, both academically and by the mainstream media, to add its opinion and point out investment opportunity, not to invoke any social action.
