Saturday, December 4, 2010

Business Women

Society has defined roles for its males and females; base primarily on muscles and courage, empathy and creativity, but as mechanization and technology makes physical work easier, the roles have become an individual decision, with women successfully entering traditionally male dominated fields and being wage-earners, society is losing its caregivers. Many writers on this topic take a side as to the many disadvantages women faced and that men have become weak, this article however takes the view of a parent wanting the best from both sons and daughters. More importantly are these changing roles best for society, a growing economy and business activities?

Society has and will always have strong leaders, some more recognizable than others, but all of equal importance to the segments of society they lead and affect. The encouraging teacher or religious leader that leaves their moral stamp, the lawyer that speaks out for justice, the healthcare professional that support and promotes wellness, the postal worker and garbage collector that indirectly teaches dedication by operating on time, all ripples throughout making a positive difference in their society. Gender does not seem to be that important here, what is crucial is the encouraging morals, the justice, the wellness, and the dedication.

A growing or expanding economy must reach all; the gap between ‘haves’ and ‘have not’ must be small for crime and unrest to be minimized. Nature will always provide some destabilizing force or natural disaster to hamper economic growth; crime and unrest are not needed. Planners lead the quest in education and healthcare, to develop an economy that is diverse in its revenue generation, by preparing a highly skilled workforce and a healthy and secure environment. Implementing such plans, using the available resources, falls to the elected executive, supported by the legislature, to make changes to the rules, and with the judiciary enforcing existing laws. Again, there is no mention of gender.

Business operating in such a society, under the present state of the economy, needs well thought out ideas, sufficiently funded, adequately regulated and implemented by highly trained and experienced teams. A strategic plan addressing all foreseeable issues to quickly respond to market changes and meet the projected returns, while fulfilling all stakeholders’ needs; providing satisfactory working conditions for all employees, paying suppliers, meeting expenses, serving loans and issuing dividends. The business idea is the root of job creation, investment opportunities, economic expansion and social development, whether such ideas come from a male or a female is irrelevant.

The gender difference is in management styles, which if the objectives are achieved and can be sustained in the long-term, are the right fit for that particular enterprise or sector. Most females gravitate to service based business, interacting with many people whereas, males rather production or equipment repair, this by no way means that management skills have any gender bias. The skill to disagree without being offensive or holing a grudge is lesson one in leadership.

Rationale

T.A.J & Associates Company Limited uses this occasion to comment on topics that have been covered, both academically and by the mainstream media, to add its opinion and point out investment opportunity, not to invoke any social action.